Tuesday, February 23, 2021 - 4:15 PM

Pink Shirt Day is on February 24

Image is pink text on white background that reads "1 in 5 kids affected by bullying"

Pink Shirt Day has humble beginnings. Inspired by an act of kindness in Nova Scotia when teens wore pink shirts to school in support of another who had been bullied for wearing one, Pink Shirt Day has inspired others to raise awareness and funds to support anti-bullying messages and programs.

Since the act of kindness in 2007, the idea has grown each year with worldwide support and participation. People across the globe are now organizing anti-bullying fundraisers of their own and in 2020 alone people in almost 180 countries shared their support of Pink Shirt Day through social media posts and donations.

On February 24, 2021, we encourage everyone to practice kindness and to wear pink to symbolize that you do not tolerate bullying.

If you are looking for an activity to do on Pink Shirt Day, check out our 'At Home Resources' webpage where you can download a Pink Shirt Day Activity booklet.

St. Paul’s Junior High Project

The City's Youth Services Team partners with St. Paul’s Junior High to offer a Youth Leadership Program out of the Paul Reynolds Community Centre. In support of Pink Shirt Day 42 youth participants created posters of positive messages that will be shared on St. Paul's Junior High social media platforms on February 24.

Donation to the REAL Program by Universal Corporate Wear

Universal Corporate Wear donated $1 for every Pink Shirt sold to the City of St. John's REAL program for a grand total of $3,115. This donation will support over 30 local children throughout 2021. Visit here to donate to the REAL program which provides recreation and leisure opportunities to children and youth in financial need.